City view of Nuremberg

Test studio Nuremberg

m-s Herzog + Klein

Plenty of space for qualitative and quantitative studies.

The test studio is centrally located in the Nuremberg city centre and easily accessible from the main train station.

Four rooms for group discussions, 20 test stations, two customer lounges, a test kitchen and a terraced screening cinema also allow for larger study setups.
Test studio Nuremberg – interior
  • Studio space

    650m²
  • GD room

    4x
  • Test station

    20x

What this studio offers for your study.

Rooms, technology and facilities vary by location. Here you can see the specific capabilities of the test studio in Nuremberg.

Test studio Nuremberg – GD room
Test studio Nuremberg – tiered observation theatre
Test studio Nuremberg – customer lounge
Test studio Nuremberg – test stations
Test studio Nuremberg – test kitchen

Equipment at all locations

  • Cameras

    Web streaming and video recording in top quality

  • Product shelves

    Shopping environment realistically simulated with shelves up to 8 m long

  • Additional features

    Interpreter system, projector, large screens, multimedia PCs, Metaplan walls, flipcharts and magnetic boards

  • Excellent location

    In the heart of the city – best accessibility and high pedestrian traffic for authentic market research

This is how the studio is laid out.

Orientation on site

The floor plans show rooms, layout and routes in the studio.

Rooms and paths at a glance.

Room layout

Rooms and facilities in Nuremberg.

Click through more impressions of the studio, its rooms and the facilities on site.

Direct contact with the test studio Nuremberg.

Your local team

Centrally located in Nuremberg.

Address and location