Research conducted directly on site.
Mobile Fieldwork
Our teams conduct face-to-face research wherever the target group, product or usage situation is relevant.
- regionalumgesetzt
- personalrekrutiert
- flexibelon location
- zentralkoordiniert
Reach people in their real-life environment.
Suitable for
Mobile deployments are great for research at the point of sale, at trade fairs, in city centres and at individually agreed test locations.
Point of Sale
Surveys and tests directly in the shopping and usage context.
Trade fairs & individual locations
Personal recruitment and structured research in the relevant environment.
Pre-recruited or on location
The target group is invited in advance or approached directly according to agreed criteria.
Our advantage
Coordinated centrally. Implemented regionally.
A nearby studio manages the deployment. On site, there are people who know the area and its specific characteristics.