City view of Cologne

Test studio Cologne

m-s Herzog + Klein

Market research in a central city centre location.

The test studio is located close to Neumarkt and Ehrenstraße. Its central location ensures easy access and provides reach into different target groups from Cologne and the surrounding region.

Three rooms for group discussions, three customer lounges, 15 test stations and a test kitchen provide flexible conditions for qualitative, quantitative and product-related studies.
Test studio Cologne – interior
  • Studio space

    800m²
  • GD room

    3x
  • Test station

    15x

What this studio offers for your study.

Rooms, technology and facilities vary by location. Here you can see the specific capabilities of the test studio in Cologne.

Test studio Cologne – GD room
Test studio Cologne – customer lounge
Test studio Cologne – test stations
Test studio Cologne – test kitchen

Equipment at all locations

  • Cameras

    Web streaming and video recording in top quality

  • Product shelves

    Shopping environment realistically simulated with shelves up to 8 m long

  • Additional features

    Interpreter system, projector, large screens, multimedia PCs, Metaplan walls, flipcharts and magnetic boards

  • Excellent location

    In the heart of the city – best accessibility and high pedestrian traffic for authentic market research

This is how the studio is laid out.

Orientation on site

The floor plans show rooms, layout and routes in the studio.

Rooms and paths at a glance.

Room layout

Rooms and facilities in Cologne.

Click through more impressions of the studio, its rooms and the facilities on site.

Direct contact with the test studio Cologne.

Your local team

Centrally located in Cologne.

Address and location